And you, what would you do with €160.000?

Snowball Effect
3 min readFeb 1, 2021

What if tomorrow…

you wake up and you have €160,000 in your bank account. What would you do? Close your eyes for a moment and imagine the number of possibilities that are opening up to you. So, any ideas?

Well, we do! And we actually thought a lot about it. Because it’s exactly the amount we could earn if we were to win a competition organized by the French insurer Fabrique Aviva, by collecting a maximum of votes from the public! (You see it already coming, right?? :)). So, what would we do with this money?

Well, we decided to dream.

To imagine a utopia. So make yourself cosy, and come dream with us.

If you have been following us already, you may have read some bits of our vision in this previous article or in our manifesto.

To sum it up: we think that the solutions* to solve our social and environmental issues have already been founded, and above all, that it is high time to spread them!

Right. But the thing is, we want to go beyond “a vision”. We want it to be a reality. By 2025. So we have thoroughly prepared a master plan! Here it is.

By 2025, our ambition is to:

. Select the 100 best social enterprises worth spreading across Europe,

. Spread these companies via 100 new-coming entrepreneurs who will replicate them in their region!

In the truest sense of the word, we literally plan to create a snowball effect!

But how exactly are we going to achieve this?

Well, our plan is divided into 3 main steps.

  1. START.

Raising awareness and infusing knowledge about the possibility of replicating what works. There’s an online course here that is made just for that.

2. GO

Training people to replicate a social enterprise concretely, and matchmaking them with THE right project from our portfolio that they could replicate.

3. SUCCEED

Supporting these people further, so that they can succeed in replicating the project in their region, thanks to a tailor-made support program that includes coaching, training & mentoring of experts.

So what do you say? Are you excited about this masterplan?

Wait, but we haven’t told you the best part yet!

The truth is that you can REALLY make a difference (yes, really) to help us reach this ambition.

Plus, it’s never been easier! We are preselected for a national French competition...

…you just have to go and vote for Snowball Effect

on this link: https://www.lafabriqueaviva.fr/en/project/4050/show. Please give us your 10 votes. It is by having 10.000 votes and winning this contest that we will have a chance to make this vision come true! And if you’re lost in the voting process, here’s a little tutorial for you here ;)

THANK YOU.

*These are zero-waste shops, educational farms, educational programs, solidarity tour operators… in short, businesses like no other: they are viable, have a proven positive impact and are eager to inspire others to do the same. We believe it is high time to spread them.

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Snowball Effect

Snowball Effect is a school for aspiring social entrepreneurs who don’t want to reinvent the wheel. https://www.snowball-effect.org/